Milan, 11 March 2026 - UNA Italian Hospitality announces a partnership with FAI – The National Trust for Italy – a project that deepens the Group’s commitment to protecting and fostering Italy’s historic, artistic and landscape heritage. Established in 1975, FAI now plays a key role in safeguarding Italy’s heritage, with 75 sites preserved and enhanced, over 1 million visitors a year and thousands of volunteers all over the country, reflecting the scale and significance of its work.
The partnership stems from a shared vision: championing the beauty of Italy as a defining value, cultural driver and catalyst for sustainable development in local communities. UNA Italian Hospitality’s commitment is a natural progression as far as its position is concerned: a brand deeply-rooted in Italy, which has turned its love for landscapes, art and culture into the pillars of its hospitality philosophy, sharing them with its guests by offering specially curated experiences at each and every destination.
“Our support for FAI means much more than just a partnership: it’s tangible proof of our identity as an Italian hotel group with deep ties to our country. We believe that hospitality should also involve culture, discovery and understanding. Supporting FAI means helping protect everything that makes our country so unique, while giving our guests authentic experiences that connect them to the art, history and landscapes of Italy; this fits perfectly with the DNA of our UNA Esperienze and UNA Hotels brands,” explains Giorgio Marchegiani, CEO – UNA Italian Hospitality.
The alliance was forged to create a direct link between the Group’s hotels and FAI sites, turning every guest stay into an opportunity for cultural exploration. A selection of the Group’s hotels and resorts will give out customised maps featuring FAI sites in their local area, complete with editorial articles, details of the partnership and a discount code for UNA Italian Hospitality guests for entry to FAI venues.
Concurrently, the hotel group will launch an online communication campaign designed to illustrate its association with and support for FAI.
Through the partnership, UNA Italian Hospitality has revealed once again the close alliance between its strategic vision and corporate social responsibility. Supporting FAI means playing an active part in maintaining protected landscapes, protecting historic buildings and gardens and fostering culture for generations to come.