UNAHOTELS Vittoria Firenze

Design hotel in Florence

Firenze Toscana

Elegant welcome with warm Italian hospitality and authentic Tuscan style.

Designed by celebrated architect Fabio Novembre, the unique UNAHOTELS Vittoria Firenze welcomes guests to Italy’s most beautiful city with warm Italian hospitality and authentic Tuscan style. Ideally situated for enjoying both the city and surrounding region, this design hotel in Florence is easily reached by both public transport and car.

With its elegant, modern rooms, renowned restaurant, meeting and business facilities and wealth of tailored services, the Hotel Vittoria Firenze promises its guests a refined and comfortable stay filled with Italian charm and luxury.


Unique design

Eccentric hotel design created by the architect Fabio Novembre


Electric & Tesla charging station and bike hire available

Private parking

Convenient private hotel parking with extra charge

Rooms & Suites

Classic Room

From 63,00 € per night

The striking and unique Classic Rooms of the UNAHOTELS Vittoria Firenze reflect the hotel's modern Italian style, with black or fuchsia walls and modern furnishings. Accommodating up to three guests, Classic Rooms are an ideal option for families, featuring a 32" satellite TV and Free WiFi.

  • Minibar
  • Up to 3 people
  • 20 sqm

Superior Room

From 76,50 € per night

Each of the striking and spacious Superior Rooms of the UNAHOTELS Vittoria Firenze reflects the refined Italian style of this modern hotel, with black or fuchsia walls and modern designer furnishings. Accommodating up to two or three guests, each Superior Room features a 32" satellite TV, complimentary WiFi, minibar.

  • Minibar
  • Up to 3 people
  • 23 sqm

Executive Room

From 90,00 € per night

The select Executive Rooms of the 4-star UNAHOTELS Vittoria Firenze reflect the modern Italian style of the hotel, with black walls and modern furnishings. Accommodating up to two or three guests, as part of the VIP Executive experience, these spacious and luxurious rooms (25 m2) feature a 32" satellite TV, complimentary WiFi, minibar.

  • 25 sqm
  • VIP treatment
  • Up to 2 people

Special Offers

Enjoy 30% off when you book online using the UNAforYOU30 promo code  


Today we unveil the new UNA Esperienze, UNAHOTELS and UNAWAY brands and with them three different ways to better address our guests’ needs. This is the G-DAY and we want to celebrate with them offering the opportunity to enjoy exclusive rates reduced by 30%.

Book today and discover UNA hospitality.


Terms and conditions:
• Offer is valid at Gruppo UNA's participating hotels.
• Offer subject to availability, valid for reservations made by 31 January 2020 with stays consumed by 31st December 2020.
• Reservations cannot be changed or cancelled. The full reservation amount will be charged at time of booking.
• Rates are per room, per night, based on single or double occupancy and availability.
• A limited number of rooms may be available at these rates. Blackout dates and other restrictions may apply.
• Offer not retroactive, not combinable with other offers or promotions and subject to change.
• Offer not applicable to groups.
• Room rates do not include additional per room, per night charges that may be applied or local/tourist taxes.
• Confirmation of reservation implies acceptance of the cancellation and deposit terms.
• Not responsible for omissions or typographical errors.
• Gruppo UNA reserves the right to discontinue this offer at any time.
• The name of the hotel, UNA Esperienze, UNAHOTELS, UNAWAY and their respective logos are trademarks of Gruppo UNA S.p.A.

Prepaid discounted rates, the best available. Always 


If you are sure about your next trip, combine the certainty of booking at the best available rate. Thanks to the Pay Now, Pay Less option, Gruppo UNA allows you to pre-pay the room you prefer while booking.

You will take advantage of the best rate available and,  once you’ll arrive at your destination, you will enjoy your stay without further worries.

Cancellation of rooms booked with the Pay Now, Pay Less option is non-refundable. Reservations are not allowed.



The décor in this hotel is a must see. It was a completely unique experience and I am glad I stayed here. There rooms were comfortable clean and, best of all, spacious.

228smps Tripadvisor - 2019-10-16

Our hotel room was clean and had all the amenities. The staff is super helpful and friendly. Old city is easily accessible by foot or by public transport.

Vivek D Tripadvisor - 2019-09-22

The concierge was super helpful and spent a lot of time explaining the city to us. They had excellent gluten free options for breakfast that really made our stay. Highly recommend.

randrwander Tripadvisor - 2018-12-13

Stayed here recently and was impressed with the whole experience. The staff were very friendly and when we walked into out room we definitely got the wow factor!! Would stay there again.

jaqualineclark Tripadvisor - 2018-10-21

Really nice. I really like the design of this hotel, our room was amazing with the hot pink and Lila bathroom.

Fay W Tripadvisor - 2018-07-11

Extraordinary Staff. The staff here were just marvelous. Very helpful and warm. I also loved my well appointed little room.

Sharkruz Tripadvisor - 2018-06-10

Contact us

Travel notes

Fireworks, dinners and concerts are all part of the Italian way of celebrating New Year's Eve, or il Capodanno, in style.

Florence is one of the most beautiful towns in the world at any time of year. Look at its art galleries, its sculptures, its streets and squares built in the height of the Renaissance.