Fashion week comes to life from 19th to 25th September
9 Sep 2024
Milan Fashion Week is one of the most anticipated and interesting events of the year, a time when all the eyes of the world are focused on the Lombard capital. Attention turns to the highly anticipated new collections, unveiled in the fashion shows that come to life every hour, under the gaze of industry experts and VIP guests.
The event, dedicated to the Spring-Summer 24 women's collection, will take place from 19th to 25th September. Many areas of the city will be "enveloped" by the fashionable atmosphere that only MFW can offer: from Piazza Duomo to Piazza Affari, not to mention special and exclusive locations that will be unveiled at the last moment.
Spending fashion week in Milan means immersing yourself in the heart of the fashion world and seeing the city in a decidedly glamorous guise. Discover the news and programme for Milan Fashion Week 2023 with over 60 fashion shows, events and presentations.
Milan Fashion Week 2023: all the news
Just like every year, many brands are present at Milan Fashion Week, including famous names and interesting debuts: recent months have seen many changes of artistic direction in the major fashion brands and this has ramped up already high levels of interest in the event.
Among the most highly anticipated collections are the Sabato De Sarno's debut as creative director for Gucci and that of Simone Bellotti, a creative with twenty years of experience, for the Swiss brand Bally.
Fiorucci - a historic brand that over the years has redefined Milanese fashion - returns, and does so with a renewed creative team in terms of its CEO and Creative Director: the highly anticipated show will therefore present a collection that looks to the future while staying true to the dictates of founder Elio Fiorucci.
There will also be several emerging Italian brands that are increasingly attracting the attention of industry experts and enthusiasts for their ideas and for their role as protagonists in the Milanese scene. These include Marco Rambaldi, Del Core, ACT N°1, Cormio, Sunnei and Andreādamo.
For the first time in Milan we will see brands The Attico, led by Gilda Ambrosio and Giorgia Tordini, thus crowning a long journey of physical presentations and look book launches, and AVAVAV, whose trademark is sustainability.
Milan Fashion Week: the programme
The start of Milan Fashion Week is scheduled for 19th September: on the first day, the Milan Fashion Graduate talent scouting competition and the opening of the Fashion Hub of the National Chamber of Italian Fashion will be celebrated.
On 20th September begin the catwalk shows of the brands present, including Iceberg, Antonio Marras, Fendi, Roberto Cavalli and Diesel, which this year has chosen to make its fashion show open to the public and accessible.
On 21st September, Prada, Max Mara and Emporio Armani will star, although the two major events of the day are the debut of Peter Hawkings for Tom Ford and the Moschino show. The brand will pay homage to its founder and celebrate its 40th anniversary.
22nd September is a crucial day in the programme of Milan Fashion Week. First of all, there will be Walter Chiapponi's last dance for Tod's, as the creative director announced his departure in the summer.
At 3 pm is the aforementioned debut of Sabato De Sarno for Gucci, while in the evening all eyes will be on Versace's return to Milan Fashion Week, which last year had to do without the historic brand which was otherwise engaged in Los Angeles.
The following day sees shows by Ferragamo, Dolce & Gabbana, Missoni, Bottega Veneta and Philipp Plein, while on Sunday 24th September we will see the return of Chiara Boni Le Petite Robe and the unmissable Armani fashion show, which will be held in the historic headquarters of Via Borgonuovo.
On Sunday evening, the CNMI Sustainable Fashion Awards 2024 will also come to life at the Teatro della Scala in Milan. As a result of the collaboration between the National Chamber of Italian Fashion and the United Nations Ethical Fashion Initiative, the people and companies that have distinguished themselves in fashion for their excellence and commitment to sustainability will be rewarded.
Milan Fashion Week will end on Monday 25th September with digital fashion shows.
Hotels in Milan
If you come from outside the city and want to enjoy the atmosphere of Milan during one of its most famous weeks of the year, we recommend some prestigious hotels for your stay.
Milano Verticale | UNA Esperienze is a 4-star hotel located in the Garibaldi-Porta Nuova district that boasts prestigious design and materials, keeping an eye on the trends of the moment.
Maison Milano | UNA Esperienze is located a few steps from the Duomo, in the heart of Milan: the ideal option for those who want to stay in the city centre. The hotel is located inside a restored building, where the attention to detail and the all-Italian charm are striking. The elegant rooms are also designed to guarantee a unique experience for customers.
The UNAHOTELS Cusani Milano, located between the Duomo and the Castello Sforzesco, offers a stay full of charm and luxury. Among the various services available you will find a fully equipped fitness room and a renowned restaurant, the Cairoli Bar & Restaurant by "UNA cucina", where you can enjoy Italian and international dishes.
Milan Fashion Week is one of the most highly anticipated events ever: in September all eyes are on Milan and its catwalks, where you can soak up a glamourous atmosphere with few equals in the world of fashion.